• Brand identity
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Japanese knife shop

Brand identity for one of Hungary's finest knife shops, executed with true Japanese taste and precision

Japanese knife shop – image 1
Service
Brand identity
Software
Illustrator, Photoshop
Timeline
4 weeks

The finest knives, made by Japanese masters. No two pieces are alike, and as these masters die out, their knowledge would be lost too. The Japanese Knife Shop imports and sells these masterpieces. It started as a small shop in District XI and today welcomes customers in a much larger, carefully designed store in the city centre.
 
Of course, success like this needed a look that reflects the quality of their service and products. That is where we came in: with great enthusiasm we dreamed up a clean brand system built on the Japanese flag. As the brand pattern we used the characteristic wavy texture that some knives get from the way they are forged.

At the end of the project we also wrapped the company car, so plenty of people have already met this vehicle and its branding on the road.

 

Japanese knife shop – image 2

 

Japanese knife shop – image 3

 

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Japanese knife shop – image 8

 

Japanese knife shop – image 9

 

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Japanese knife shop – image 13

 

Japanese knife shop – image 14